AOL May Kill Their Netscape Digg Clone
Written by on August 9th, 2007 in Ajax News.
AOL is considering killing off the “Digg Clone” social news site that they launched a little over a year ago at Netscape.com, and redirecting traffic to the Netscape portal instead. One source says it’s a done deal. Another says no final decisions have been made. But the Netscape editorial team is runored to be completely freaked out, and they are starting to talk to outsiders. Either way, take a good look at that screen shot to the right. It may be the last chance you have to see the service.
It’s unclear as to why the site might be scrapped or changed. Netscape.com and netscape.aol.com are controlled by different groups with AOL. It’s clear that at the very least a turf war of some kind is playing a part. And since Netscape’s primary champion, Jason Calacanis, left the company late last year to start a new company, it may leave the social news property without enough clout to protect itself.
See this announcement on Netscape.com that some of the traditional portal/news features are being incorporated into the site. One source says this is a testing of the waters to gather data for a final decision:
Just launched this week, there is a new AOL.com site available for the Netscape Community. Over the past year, there has been a lot of feedback regarding some of the features of the previous Netscape.com site that have gone away, and this site hopes to being some of that functionality back. Check it out!
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Source: TechCrunch
Original Article: http://feeds.feedburner.com/~r/Techcrunch/~3/142519491/