Yahoo To Announce Large Video Acquisition—Maven Networks For $150 Million.
Written by on January 31st, 2008 in Ajax News.
We’ve gotten word that Yahoo will make an acquisition announcement of a video startup today or tomorrow. At first we thought the target might be Metacafe, which was almost acquired by Yahoo just following the Google/YouTube deal in 2006. Shortly after, it made a small acquisition in Jumpcut, a Web-based video editor. But It’s not a video aggregator, we’ve heard, but a platform company. And the price is north of $100 million.
The price point limits the number of candidates. Brightcove is our top guess. If it is Brightcove, the price would have to be well north of $100 million, given that investors have poured $86 million into the company so far. More as this develops.
Update: It is not Brightcove. It is Maven Networks, another Boston-based video startup, three independent sources confirm. And the price is believed to be $150 million. Maven is a video-hosting platform for media sites, including Fox News, CBS Sports, CNet, and Scripps Networks. But Yahoo would probably want it more for its video-ad network, targeting, and insertion technologies. Maven has raised $30 million to date from investors include Accel, General Catalyst, and Prism Ventures.
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Source: TechCrunch
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